Talk to a Realtor

Drones continue to explode in popularity. The small flying cameras have suddenly enabled thousands to get shots that only a few years back would have required a very expensive helicopter rental.

Many industries are starting to take note of the usefulness of drones. In particular, realtors are beginning to incorporate them into their work. The ability to quickly show an entire property from above is especially useful, particularly when one considers large, undeveloped rural properties that may be difficult or time-consuming to navigate on foot. The National Association of Realtors reports that 26 percent of realtors currently use drones in their work, with another 18 percent planning to in the future. Of those that do, 42 percent hire a professional. This means that currently, approximately 264,000 realtors are hiring drone pilots, with another 432,000 interested in using them in the future.

Drone Giant DJI Moves to the Farm

Farmers were some of the earliest civil adopters, using drones to identify differences in crop conditions.

Yamaha Motor Co. has been dusting crops in Japan with UAVs for more than two decades. With the cost dropping for cargo-carrying drones, DJI and others are building crop-spraying and remote sensing vehicles that can help reduce chemical use and improve yields. It has been estimated that precision agriculture will account for about 80 percent of the U.S. market for commercial UAVs.

Last year the U.S. Federal Aviation Authority issued the first exemption for agricultural drone use outside of university research. DJI released its eight-rotor Agras MG-1 last year, with a 10-kilogram tank, followed by a thermal-imaging camera for remote sensing. It’s up against companies like Yamaha and local rivals like Shenzhen MicroMultiCopter Aero Technology Co.

Read more on AGWeb

Incredible Drone Video and Photographs of Mobula Rays

A school of mobula rays seen swooping through the air in incredible drone video and photographs.
Amazing drone footage in Baja California, Mexico, captures the creatures huddled together in their hundreds before leaping into the air.
The rays appear as suited to the sky as they do to the water, performing some awe-inspiring aerobatic displays.

Drone Art at Opiom Gallery

Stephan Zirwes' arial drone and photo footage at opiom gallery. From now until June 16th, 2016 Opiom gallery presents zirwes’ ‘moving stills’, a collection of images and recent video works filmed by an ultra high resolution drone exhibited for the first time in france. through the urban and natural landscapes he documents, zirwes forges contrasts and connections through the subject of his images.

Drone Usage is Set to Explode by 2020

In a report from [BI Intelligence][1], we take a deep dive into the various levels of the growing global industry for commercial drones, or unmanned aerial vehicles (UAVs). This report provides forecasts for the business opportunity in commercial drone technology, looks at advances and persistent barriers, highlights the top business-to-business markets in terms of applications and end users, and provides an exclusive list of dozens of notable companies already active in the space. Finally, it digs into the current state of US regulation of commercial drones, recently upended by the issuing of the Federal Aviation Administration's draft rules for commercial drone flights. Few people know that many companies are already authorized to fly small drones commercially under a US government "exemption" program.

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Here are some of the main takeaways from the report:

  • The global commercial drone market will take shape around a handful of industries: agriculture, energy, utilities, mining, construction, real estate, news media, and film production.

  • Most growth in the drone industry is on the commercial/civilian side, as the shift away from the military market gains momentum.

  • E-commerce and package delivery will not be an early focus of the drone industry.

  • Legacy drone manufacturers focused mostly on military clients do not have a natural advantage in the fast-evolving civilian drone market.

  • Proposed US regulation would effectively end the ban on commercial drone flights.

  • Technology barriers are both a roadblock and a huge business opportunity.

  • Many of the notable early commercial UAV manufacturers are emerging outside of the US market.

  • The commercial-drone industry is still young but has begun to see some consolidation and major investments from large industrial conglomerates, chip companies, and defense contractors

Drones are Changing the Marketing Industry

In such a short amount of time, marketers have been able to figure out different ways to use drones in their marketing strategies. Some of these ways, while still in their infancy, show a huge potential for the future of marketing.

HOW ARE DRONES BEING USED IN THE MARKETING INDUSTRY?

  1. Drones as a physical medium: they are used to physically reach consumers in new and innovative ways. Disruption potential: medium

  2. Drones as actors: they are used by marketers in video commercials as surprising flying objects bringing the “wow” factor. Disruption potential: low

  3. Drones as videographer tools: they are used in commercials to produce innovative video content and offer new perspectives. Disruption potential: high

  4. Drones as a hub of emerging technologies: integrated with other technologies (such as VR/AR, cloud, IoT etc), drones are opening the path to disruptive ways to gather data and market to target audiences. Disruption potential: huge!

Read the article on Skytango